Catalysr

Catalysr supports skilled refugees, migrants and asylum seekers who are facing barriers to employment, by empowering them start their own business and create their own futures.

Through an intensive entrepreneurial program, Catalysr helps individuals fulfil their dreams of making a better life in Australia, benefiting themselves and their family, whilst making a contribution to the country which has welcomed them in.

Catalysr was only a year old and they needed a rebrand to coincide their expansion. With the rebrand we aimed to bring a sense of hope, potential, inspiration, inclusiveness and success.

Core Values

empowering
inspiring
curious

Brand Idea

The name, Catalysr, is a strong representation of what they do—to catalyse a new journey, a dream and mindset.

The program is a first step for many migra-preneurs and it is within the Catalysr program where their first endeavours begin.

Like a scientific chemical reaction, a great deal happens before we see a result. This is where the brand idea stems from:

The hard work and actions lead to great results.

heat
energy + hard work

drips
feeding knowledge

movement
the pace of the course

mix / spring
mixing ideas and people
spring into action

bubbles
the simmering of a big idea

energy
the excitement
the ups and downs